Your Dental Practice Resource Blog

COVID-19’s Effect on Private Practice Sales to DSOs

The COVID-19 pandemic has affected nearly every industry, with dentistry being no exception. From the initial concern for dentists’ safety, to the early shuttering of practices, and now the current challenges of providing an essential service as safely as possible, dentists have felt the significant impact of this virus. So, it should come as no surprise that the sales of private practices to larger entities have also been (and continue to be) affected by these unpredictable times.

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One Dentist Calls These Patients Lifesavers During COVID


Dr. Travis Campbell is ready to share the number-one tactic that has kept his practice “alive and thriving” this year: emergency patients. He explains how, in addition to an act of compassion, welcoming patients with emergencies into your practice can also be a savvy business move.

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dentist data

It Takes a Lifetime to Appreciate New Dental Patient ROI

The long-term value of a new patient is one of the most important — and misunderstood — metrics in dentistry. Determining how much the average patient spends in your practice over the lifetime of the relationship is critical because it enables you to make data-driven decisions about your marketing, including how much you should be willing to spend to acquire a patient, which campaigns are actually paying off, and whether you’re getting the best return on investment (ROI).

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